Ukusukela oko iMusical.ly yadityaniswa neTikTok ephethwe yiByteDance, usetyenziso lonyuke ngokuthe chu ngesantya esikhawulezayo ukuze ibe yenye yezona ndawo zidumileyo kunye neesayithi ngo-2023. ukusuka TikTok, kulula ukubona ukuba kutheni abantu abaninzi beyisebenzisa. Nantsi inguquko yeTikTok.
Isiqulatho
intshayelelo
Kwindawo ehlala iguquka yemithombo yeendaba zentlalo, iqonga elinye lisandula ukubamba indawo yehlabathi: TikTok. Ngeevidiyo zayo ezinobungakanani bokuluma, imiceli mngeni enomtsalane, kunye nomxholo omtsha, iTikTok iye yaba yinto yenkcubeko, ibumba indlela esisebenzisa ngayo kunye nokwenza umxholo.
Ukanti, ibali le TikTok Indaleko ingaphezulu kunendlela nje edlulayo; libali lokuzama, ukuziqhelanisa, kunye nokuchukumisa ukuzola. Kweli nqaku, siza kungena nzulu kwindaleko ye TikTok, ilandelela iingcambu zayo kweyona idumileyo Musical.ly kwimo yayo yangoku njengejuggernaut yehlabathi.
Umculo.ly: Umanduleli
Imvelaphi yeTikTok inokulandelwa umva kwi-app ebizwa Musical.ly, Eyasekwa ngo-2014 ngu UAlex Zhu kwaye Luyu yang. I-Musical.ly ivumele abasebenzisi ukuba benze iividiyo zomculo ezimfutshane, ezihambelana nomlomo-umbono oye wafumana ngokukhawuleza phakathi kwabasebenzisi abancinci. Ngo-2016, i-app yaqhayisa ngaphezu kwe-90 yezigidi zabasebenzisi ababhalisiweyo, ngokukodwa kwi- eunited States.
Isalathiso: IWashington Post
Ukufunyanwa kweByteDance
Kwinguqu ebalulekileyo yeziganeko ngo-2017, Beijing-Inkampani yetekhnoloji esekwe ByteDance bafumana iMusical.ly, beyidibanisa nevidiyo yabo efutshane, iDouyin (eyaziwa ngokuba yiTikTok ngaphandle iTshayina). Oku kudityaniswa kwabeka isiseko sosetyenziso esilwaziyo namhlanje.
Isigqibo sika-ByteDance sokudibanisa la maqonga sibonakalise ukuba yi-stroke yengqondo. Ngokusebenzisa amandla akhethekileyo ngamnye, baye benza i-media media powerhouse ejongene nabaphulaphuli bamazwe ngamazwe kunye namaTshayina. Konke oku kudlale indima enkulu kwindaleko yeTikTok.
Imbekiselo: The New York Times
Ukudubula kweTikTok
Ngokuphehlelelwa ngokusemthethweni kweTikTok ngo-2018, yadlula ngokukhawuleza Musical.ly iingcambu. I-algorithm ye-app, eqhutywa kukufunda ngomatshini, igqwesile ekuqondeni izinto ezikhethwa ngabasebenzisi kunye nokucutha umxholo, okukhokelela ekubandakanyekeni komsebenzisi ixesha elide.
Ngokungafaniyo nabanduleli bayo, iTikTok ibonelele ngoluhlu olubanzi lwezixhobo zokuyila, ukusuka kungqamaniso lomculo ukuya kwiziphumo ezibonakalayo, ezivumela abasebenzisi ukuba bakhuphe ubuchule babo.
Isalathiso: Umgcini
Ukuduma kweHlabathi
Isibheno sikaTikTok asiphelelanga kuyo nayiphi na indawo yabantu okanye indawo. Ukusuka kwimingeni yomdaniso efana ne "Renegade" ukuya kwimizila yentsholongwane efana ne "Sea Shanty TikTok," usetyenziso ludale uluntu lwehlabathi lwabasebenzisi kunye nabadali. Abantu abadumileyo, abaphembeleli, kunye nabantu abaqhelekileyo ngokufanayo baye bathontelana kwi-TikTok ukuze bazibandakanye nefomathi yayo yokunxibelelana kunye neyokonwabisa.
Isalathisi: BBC
Imingeni kunye neengxabano
Ukunyuka kwe-meteoric ye-TikTok khange kube ngaphandle kwesabelo sayo esifanelekileyo semingeni. Iinkxalabo zabucala, izityholo zokuvalwa, kunye nemibuzo malunga nokuphathwa kwayo kwedatha yabasebenzisi itsale ukujongwa koorhulumente kunye namaqumrhu olawulo kwihlabathi liphela. Nangona kunjalo, iTikTok iphendule ngokuphumeza imigaqo-nkqubo engqongqo yokumodareyitha umxholo kunye nokusebenzisana nabasemagunyeni bamazwe ngamazwe.
Imbekiselo: Reuters
Ikamva leTikTok
Njengoko iTikTok iqhubeka nokuvela, ijongene namathuba amatsha kunye nemiceli mngeni. Iimpawu zayo ezikhulayo zorhwebo lwe-e-commerce, intsebenziswano kunye neempawu, kunye namandla okusasaza bukhoma kubonakalisa injongo yokwahluka ngaphaya kweevidiyo ezimfutshane nje. Impembelelo ye-app kwinkcubeko ye-pop, umculo, kunye nokuzonwabisa kuhlala kungenakuphikiswa.
isiphelo
Uhambo lweTikTok ukusuka kwiMusical.ly ukuya kwisiganeko sehlabathi bubungqina bokuguquguquka kwayo kunye namandla omxholo oveliswe ngumsebenzisi. Kwiminyaka nje embalwa, iye yalungisa kwakhona amajelo eendaba ezentlalo, yathimba iintliziyo kunye nezikrini zezigidi kwihlabathi jikelele. Ukuvela kwayo kubonisa ukubaluleka kokuhlala uhambelana nezinto ezikhethwa ngumsebenzisi kunye nokusebenzisa amandla obuchwepheshe obuvelayo.
Njengoko iTikTok iqhubeka nokubumba ubume bedijithali, isebenza njengesikhumbuzo sokuba into enkulu elandelayo kumajelo eendaba ezentlalo inokuba kukucofa nje okumbalwa. Ibali leTikTok likude ukuphela, kwaye sinokulindela kuphela ukuba iya kuqhubeka njani ukuchaza amava ethu akwi-intanethi kwiminyaka ezayo.
Izithuba ezinxulumene neNdalo yeTikTok
Nazi ezinye izithuba ezinxulumene ne-Evolution yeTikTok.
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